Where the *$#^ do I start if I want to work in the business side of tech?

You're in the job market and you've been following Elon Musk on Twitter for a while. You've seen some buzzwords like "SWE" and "PM" and have heard about a "300K Starting Salary."

You do a bit of research and see the benefits of working in the tech industry (like wearing hoodies and jeans to work), so you take a few Brainstation coding courses only to realize, "oh shit. this is not for me."

You experience a mid-life crisis at the age of 22 and think to yourself, "I want to work in tech, but I can't code. What am I going to do?"

Well, Tech Pod is here to help you break into the business side of tech. We are going to give you actionable tips, valuable insights, and relevant information to help optimize your strengths within the tech industry.

What are you waiting for? ________ (quote about tech from some famous person)

What is the Business Side in Tech?

Now you may be wondering "Are there even non-technical roles in tech? Is it competitive? Where do I start?" Trust me, we've all been there. As a business student, I was conditioned to believe that consulting or investment banking were the only jobs available.

Well, statistics don't lie. I am going to shatter your world.

Glassdoor found that 43% of roles advertised by tech companies were non-technical. Crazy, I know! From tech sales, PM, biz-ops, marketing, recruitment, BDR, customer success, and more, there are millions of jobs out there for you to explore your strengths.


But where do you start?

You don't know what you don't know until you know it

Read that a couple times until it makes sense. When I started my job search, I was extremely overwhelmed by the number of resources out there. I didn't know what to search up, what resources to look at, or who to talk to.

Jobs in the Biz side of Tech

A great place to start is knowing the different types of jobs available. Tech Pod will release an in-depth guide (interview, resume, cover letter, job responsibilities, tech lingo, skills, etc.,) on the most popular business jobs in tech soon. For now, a great place to start is taking our quiz ____ to see which job you're most aligned in! The jobs listed aren't the ONLY jobs in the industry and vary depending on your city and location. Do your own research!

Do you align with the product marketing description but want to flex your creative skills? Look into content marketing! Are you interested recruitment but also want to gain project management skills? Look into Learning and Development! The more you learn, the more you open yourself up to new opportunities that empowers you and your skills.

Who are the people around you?

Of course you won't know which job is best suited for you without experience, but it's impossible to try out every job at every company. The second best alternative is to network. Whether this is on LinkedIn (read our article on networking on LinkedIn), your clubs, friends, mentors, professors, or family, any extra tidbit of knowledge will be helpful.

Before you say "I'm an introvert" or "I hate networking," hear me out. If you're not taking those extra steps, 1 of 3 things may happen

  1. Someone else will have networked, gotten that referral, heard that insider information on that particular interview process, and have gotten the dream job that you wanted.
  2. You skim through a job posting, don't take the initiative to learn more about it, and never apply to what could have been your dream job.

So please! Network! Learn more! I bet 99% of people have become successful with support of people around them. They want to help others too. Take that initiative! The worst thing you can hear is "no."

Why are these websites describing things with words I don't know?

While job searching, I had to search up what data extensions were for my interview demo. "A data extension is a table with fields of data about your contacts. Data extensions can be standalone or related to other data extensions. You can use the data to run queries, pull information, and send to a subset of subscribers."

Well, what the heck is a "field of data? Standalone or related data extension? Query? Pulling information? Subset of subscribers?"

My overall lack of industry knowledge made EVERYTHING challenging. Personally, I found the wealth of information extremely overwhelming!

If you find any job that you're interested in, search up "______ (job) top terms to know." For example, "PM top terms to know" and start familiarizing yourself. You don't need to memorize everything, but having a baseline understanding will help you feel more confident when networking, researching, and will help you learn more about the job!

Finished Reading?

Reflection Questions

  1. What are your strengths and which job would empower you to best utilize them?
  2. Do you feel more confident/empowered to start your job search?

Janette Kim
Hello hello, I'm Janette! 👋🏻 Tech always fascinated me—But after failing compsci in my freshman year, I struggled with my identity, ambitions, and goals.
Annie Trieu